Swing Trading

← Return to all swing-trade opportunities

ROKU — Trend Pullback to 20 EMA

Status: Watch

Scanner score: 65.0/100

Why this was flagged

ROKU was identified as a bullish technical setup based on the Trend Pullback to 20 EMA pattern. The scanner found a score of 65.0/100 using trend alignment, momentum, price action, volume, and risk-management rules.

Trade framework

Current price$141.97
Entry zone$141.97 – $142.39
Stop-loss / invalidation$139.47
Target 1$146.96
Target 2$149.46
Reward/risk2.00:1
Suggested holding windowAbout 3–15 trading days, depending on how quickly price resumes the trend.
FoundJul 25, 2026 12:49 am
Potential expirationAug 6, 2026 7:06 pm
Entry plan: Consider a limit order only within the displayed entry zone. If price does not enter that range, skip the trade rather than chasing it.

Position-sizing example

Reference entry$142.18
Planned risk per share$2.71
Example: $100 planned risk36 shares
Example: $250 planned risk92 shares

These examples use the distance between the reference entry and stop-loss. They do not account for commissions, slippage, taxes, overnight gaps, or your personal account size.

Exit plan

  1. Stop-loss: Exit if the stop-loss is reached. Do not move the stop farther away to avoid taking the planned loss.
  2. Target 1: Consider taking partial profit when Target 1 is reached and reducing risk on the remaining shares.
  3. Target 2 or trailing exit: Consider closing the remaining position at Target 2, or use a disciplined trailing stop only if the trend remains strong.
  4. Time exit: Reassess or close a trade that fails to progress within the suggested holding window.

Technical chart

Daily closing price with moving averages and planned trade levels. This chart is a screening aid, not a guarantee of future results.

$82.17$100.24$118.31$136.38$154.45Target 2 $149.46Target 1 $146.96Entry high $142.39Entry low $141.97Stop $139.47Mar 18, 2026Jul 27, 2026
CloseSMA 20EMA 20SMA 50SMA 200Entry zoneStop-lossTargets

$1,000 educational outcome examples

Example reference entry$142.18
Example fractional shares7.03
If Target 1 is reached$1,033.66 value (+3.4%)
If Target 2 is reached$1,051.22 value (+5.1%)
If the stop-loss is reached$980.97 value (-1.9%)

These examples use a $1,000 position and fractional shares at the midpoint of the entry zone. Actual results can differ because of market gaps, fills, spreads, commissions, taxes, slippage, and changing conditions.

Easy explanation for new investors

Why the scanner noticed this stock
The scanner found Roku Inc using a pattern called a Trend Pullback to 20 EMA. This means the stock has been moving up, but it recently dipped back down to touch its 20-day Exponential Moving Average (EMA). An EMA is a line on a chart that shows the average price over a certain number of days. The scanner gave this setup a score of 65 out of 100. It noticed that the price is sitting above its 20, 50, and 200-day moving averages. This shows the long-term direction is upward. The RSI, which measures how fast prices are changing, is in a healthy range.

What the price plan means
The entry zone is between $141.97 and $142.38. If you use this plan, there are two target prices: $146.96 and $149.46. The reward-to-risk ratio is 2, which means the potential gain is twice as large as the potential loss.

What could make the idea fail
The plan fails if the price drops to $139.47. This is called the stop-loss price. If the stock falls below this point, the technical pattern is no longer working.

Important reminder
This information is for educational purposes only. It is based on mathematical patterns and does not predict future results.

Recent news context

This automated review is separate from the technical score. It summarizes recent related articles and does not predict price movement.

Overall context: Caution (High confidence)

Roku Inc. reported annual revenue of 4.03 billion EUR, with the Platform segment contributing 3.53 billion EUR and all revenue originating from the United States. The company is currently involved in an acquisition process by Fox Corporation, which is expected to close in the first half of 2027 subject to regulatory approval. Recently, CFO Dan Jedda sold 7,000 shares under a pre-arranged 10b5-1 trading plan, reducing his direct holdings by approximately 9%. While the stock has seen a 61% one-year return, the upcoming buyout introduces regulatory uncertainty.

Potentially supportive context

  • Platform segment contributed 3.53 billion EUR of the total 4.03 billion EUR revenue.
  • Stock experienced a 61% one-year return.
  • Upcoming acquisition by Fox Corporation expected to close in the first half of 2027.

Risks and caution items

  • The Fox Corporation acquisition is subject to regulatory approval.
  • CFO Dan Jedda reduced his direct equity holdings by approximately 9% through a share sale.
  • Technical setup shows a trend pullback to the 20 EMA.

Latest reviewed article: Jul 25, 2026 11:09 am

Recent related articles

Roku, Inc. Class A Revenue Breakdown – DUS:R35TradingView · Jul 25, 2026 · Provider label: Somewhat-Bullish

Roku, Inc. Class A (DUS:R35) generated 4.03 billion EUR in revenue last year, primarily from its Platform segment, which contributed 3.53 billion EUR. The United States was the company's largest regional contributor, accounting for all of the 4.03 billion EUR in revenue.…

Roku, Inc. (ROKU) CFO Dan Jedda pre-plans 7,000-share saleStock Titan · Jul 17, 2026 · Provider label: Somewhat-Bearish

Roku's CFO & COO, Dan Jedda, sold 7,000 shares of Class A Common Stock on July 15, 2026, for $141.90 per share, totaling $993,300. This transaction was conducted under a pre-arranged 10b5-1 trading plan. Following the sale, Jedda still holds 72,963 shares…

Roku CFO Dan Jedda Sells 7,000 Shares for $993,300The Globe and Mail · Jul 15, 2026 · Provider label: Neutral

Roku's CFO Dan Jedda sold 7,000 shares of Class A Common Stock for approximately $993,300 on July 15, 2026, reducing his direct equity holdings by 9%. The transaction was executed under a Rule 10b5-1 trading plan, following a 61% one-year return for…

Roku CFO Dan Jedda Sells 7,000 Shares for $993,300The Globe and Mail · Jul 15, 2026 · Provider label: Neutral

Roku's CFO Dan Jedda sold 7,000 shares of Class A Common Stock for approximately $993,300 on July 15, 2026, reducing his direct holdings by 9%. The sale was executed under a Rule 10b5-1 trading plan, following a 61% one-year return for Roku's…

EBITDA per share of Roku, Inc. Class A – GETTEX:R35TradingView · Jul 11, 2026 · Provider label: Neutral

This page provides financial information for Roku, Inc. Class A (R35) on Gettex, specifically focusing on its EBITDA per share. It indicates that the market is closed with no trades and gives an overview of the company's financials, news, and other data…

Important: Some returned articles may describe competitors, industry conditions, or related companies. Open the source before relying on an article.

Scanner confirmations

  • Price is above the 20-, 50-, and 200-day moving averages, with bullish moving-average alignment.
  • RSI is in a constructive momentum range without being overbought.
  • Price is near the 20 EMA in a bullish trend and the current candle is positive.
Important: This is an automated educational screening result, not a buy recommendation. Confirm price, liquidity, earnings dates, news, and your own risk before entering any trade.
Scroll to Top